Finally a Cookbook for the Digital Lifestyle...

My Cookbook offers a modern and innovative "new-school" way of finding and using recipes. People today h get their weather, music, news,and other daily information all instantly from their everyday electronic gadgets and devices. So, why not add recipes to that list? I aim to bring the old-fashioned joy of cooking from a cookbook into the lives of those who have fully adapted to the millennial lifestyle of today.

Tuesday, December 16, 2008

The fact that my eCook cookbook is uniquely digital, web-enabled, and can be accessed from any web-enabled device causes my product to fit right into the current technological environment, especially since it works similar to the popular online social networking webisites & communities such as MySpace and Facebook.



"Technological Environment: Forces that create new technologies, creating new product and market opportunities." (Kotler, Marketing: An Introduction, Ch. 3 pg. 81)

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