Finally a Cookbook for the Digital Lifestyle...

My Cookbook offers a modern and innovative "new-school" way of finding and using recipes. People today h get their weather, music, news,and other daily information all instantly from their everyday electronic gadgets and devices. So, why not add recipes to that list? I aim to bring the old-fashioned joy of cooking from a cookbook into the lives of those who have fully adapted to the millennial lifestyle of today.
Showing posts with label Technological Environment. Show all posts
Showing posts with label Technological Environment. Show all posts

Tuesday, December 16, 2008

The fact that my eCook cookbook is uniquely digital, web-enabled, and can be accessed from any web-enabled device causes my product to fit right into the current technological environment, especially since it works similar to the popular online social networking webisites & communities such as MySpace and Facebook.



"Technological Environment: Forces that create new technologies, creating new product and market opportunities." (Kotler, Marketing: An Introduction, Ch. 3 pg. 81)
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